It turns out you're in luck. We ran across a Glam post that explains the secret to wearing sunglasses without smudging makeup or leaving unsightly brown or red marks behind. It is all about preparing the face before that final layer of makeup is applied.
We invite you to read the post for yourself. We will encapsulate its details here, thereby giving you some tips that you can pass onto your customers. These are the types of things that make you an eyewear hero in your customers’ eyes. While we are your go-to source for bulk designer sunglasses, you can be the go-to source whenever your customers have questions about wearing what they buy from you.
It Starts With Friction
The challenge of wearing sunglasses with makeup is related to friction. There is definitely friction where the bridge touches the wearer's nose. But in many cases, there's also friction generated when the frames make contact with the front of the face, or the temples rub on the sides of the head.
It is the friction that leaves those unsightly marks behind. Contact between sunglasses and skin actually moves the makeup around. When you throw in warm temperatures, you have an interesting combination that can leave brown, red, or black streaks on the face.
Apply a Primer
At the risk of sounding too utilitarian, the experts say that solving the problem begins with applying a primer. One of the makeup artists quoted in the Glam piece suggests a dabbing of foundation primer covering the entire face, but with an extra emphasis on the bridge of the nose and any other contact points.
Another quoted expert recommended using an eyeshadow primer instead. An eyeshadow primer not only forms a barrier between the skin and the sunglasses, but it is also "a great way to fend off the red marks" left behind by a pair of sunglasses.
There probably isn't one particular primer that works better than all the rest. Most of your customers will have to try a couple of products to find the one that works for them. You should probably avoid recommending a particular brand unless you have personal experience with it.
Follow Up With Concealer or Foundation
Next, the experts recommend following the primer with some sort of concealer or foundation. A matte foundation will work better than something more dewy. A concealer or foundation with strong absorption properties is even better.
On top of the concealer foundation goes a layer of translucent powder. A pressed powder should work well enough. This powder provides the final layer of protection between skin and sunglasses. As an extra bonus, consider putting a dash of powder on the sunglasses themselves – at primary contact points.
With the full barrier applied, your customers are good to go. They are ready to face the world in their favorite designer shades knowing that there won't be any streaks or red marks left behind. And those who would otherwise leave their sunglasses at home no longer have to.
We hope you find these tips helpful enough to pass on to your customers. As a wholesale distributor of sunglasses, we want to equip you as much as possible to be all things to your customers. The more you know about sunglasses, the more they will appreciate what you have to offer.
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